It’s very easy to place an order to buy stock using a BMO InvestorLine account, a RBC Direct Investing account, or a CIBC Investor’s Edge account. In fact, it may be a little TOO easy. Before you click that Submit Order button, there are some things to stop and consider. This article discusses a few things to do while you get ready to buy shares.

Things to Decide Before You Place an Order to Buy Shares

• How many shares do you want to purchase?
• Do you want to buy all of your shares in one purchase, or ease in over several months? (Note that each time you buy or sell shares you will have to pay a trading commission.)
• What is the maximum price you are willing to pay per share?
• Are you willing to take a risk of the price going up above what you expect to pay?
• Are you willing to pay “too much” if the price drops below the current ask price if you set a fixed price to buy at?
• What is your cost (commission) to make a purchase trade?

Remember that if you place a large order to purchase a stock that has a low volume of trades, you may not be able to buy all of your stock in one business day. If so, you will have to pay one trading commission for each day it takes to fill your order. (To be honest, though, if you can afford to buy that many shares I doubt the trading cost is going to matter to you!) Click to read a bit more about “partial fills”.

Decide Within Which Account You Wish to Own the Stock

You may have a non-registered regular trading account with your self directed brokerage. You may also have a TFSA account, a RRSP account and a RESP account. You will need to select which account the new shares are for before you make the purchase.

You can only make the purchase with cash already in the account, or with cash your will move into the account before the trade settles. If your contribution room is zero for a TFSA, RRSP, RESP or other registered account, remember you can not simply add more cash to the account. In that case you would have to sell another investment to be able to re-invest the cash into a new set of shares.

Click to review an article which describes How to Review Your Holdings in a BMO InvestorLine account. You can follow its instructions to:

• check the Cash Balance in your account
• check the status of your other investments

Funding Your Purchase

If you want to sell a mutual fund to pay for the stock, it will take at least today (if today is a business day, and if you are entering the order before the mutual fund cut-off time, usually 2:00 P.M. ET.) plus one additional business day for the cash to land in your account the morning of the second business day.

If you want to sell a deposit in a high interest savings account, it will also take today (if it’s a trading day) plus at least one additional business day for the cash to be ready to spend. For BMO’s own AAT770 there was an explicit warning message several times that it might take longer to get the cash. In my test, however, the cash was reported properly in my account on the morning of the second business day after I placed the sell order. This is not a guarantee it will work that way the next time though!

If you want to transfer money in from another account be prepared for it to be slow. Personally, I wouldn’t execute the trade until the cash was in the account.

If you want to make a new contribution I wouldn’t execute the trade until the cash was received. I find it slow to get new money into my account.

Review the Pricing History for the Equity

It’s usually a good idea to do a quick review of how the stock has been trading before entering a purchase order.

Click to review an article which describes How to Check the Trading History for a Stock Using InvestorLine. You can follow its instructions to:

• Review the day’s information about bid, ask, high, low, open and previous close.
• Look at the 52-week high and low, the EPS and  P/E ratio.
• Check today’s trading history.
• Check a chart of the trading history for 5 days; 1 month; 6 months; 1 year and 5 years.
• Check the dividend information.

Review the Dividend Yield, Timing and Ex-Dividend Date to See If You Will Get Paid the Next Dividend

If it’s of interest, check the Ex-dividend date. You must have your purchase request filled BEFORE this date to receive the next dividend. So if it is April 29 and the Ex-Dividend date is April 29, it’s already too late to get the next dividend payment.

Check the Dividend Yield based on the current price, if it’s of interest. (Note the yield will flip up if the stock price drops and flip down if the stock price rises. You won’t get that exact yield unless you pay that exact price.)

Also remember that for some shares, there is often a dip in price both the first trading day after the stock goes Ex-dividend and the day the dividend is paid. You may want to defer your purchase to one of those days, although market conditions could eliminate any dip with no warning.

Last Thoughts Before You Place Your Buy Order Using a Self Directed Brokerage

So before you place your purchase request, you should have considered

• How much you can pay and therefore what is the maximum price you can afford to pay for each share
• What your commission (fee) is to buy the shares
• Where the cash is coming from to pay and whether it will be in the account in time
• Whether you will get the next dividend payment or not and whether that matters to you
• Whether the stock is currently trading in a price range that appeals to you or whether it’s trading higher than you are prepared to pay

Related Reading

• Reviewing Your BMO InvestorLine Account Holdings
• Review the Pricing History for Shares of a Company’s Stock Using BMO InvestorLine
• Review the Dividend Yield, Timing and Ex-Dividend Date for Shares of a Company’s Stock Using BMO InvestorLine
• How to Place an Order to Buy Shares of Stock in a Company with BMO InvestorLine

Join In
Are there other considerations that should be made before clicking on that Submit Order button? What have you learned, perhaps the hard way, about purchasing shares? Please share your investing insights with a comment.